Market Research AnalystJob Description:A market research analyst is responsible for researching and analyzing the company’s markets, competition, and product mix. He or she performs literature research, analyzes and summarizes data, and makes presentations on new market and technical areas. He or she also analyzes the competitive environment, as well as future marketing trends, and makes appropriate recommendations. He or she conducts market surveys, summarizes results, and assists in the preparation, presentation, and follow-up of research proposals. An entry-level position as a market research analyst requires a bachelor’s degree or equivalent and a minimum of 0 to 2 years of experience in market research, competitive analysis, and product planning, as well as excellent writing skills. |
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