|Duration: 1.1 hours (the average time to complete the training program, including final assessments).
Credits Hours: 1
Self-paced Training: 24/7 access to course.
Enrollment Period: 3 months.
Demonstration: Try one of our FREE courses.
Certificate: View sample certificate.
THIS COURSE IS CURRENTLY NOT AVAILABLE.
Contact the BioPharma Institute for more information.
Training Program: Marketing and Promotion of Medical Products: Special Topics
Training Provided By: BioPharma Institute
Availability: Immediately available upon ordering.
Description: Online training with immediate access upon enrollment.
Marketing your company`s products directly to consumers–called DTC advertising–can be a powerful sales tool. It can also land you in hot water if you don`t know the rules related to it, including those for Internet advertising. The rules for promoting medical products to healthcare professionals are especially full of restrictions, particularly for activities sponsored by the company that have educational, scientific, or professional value. Promoting a medical product through samples is also effective, but the Prescription Drug Marketing Act specifies certain legal requirements for it. This course covers these special topics. It assumes a basic understanding of the general rules of marketing and promoting medical products.
Certification Requirements: Students must view the entire program and successfully pass an online, multiple-choice final assessment with >80% passing grade within a 90 day period of time (180 days for Professional Certification Programs). Certificate is accessible in PDF format immediately after satisfying requirements.
Online Training Programs Include:
The Marketing and Promotion of Medical Products: Special Topics course is found in the following professional certification program(s):
MARKETING AND PROMOTING TO THE GENERAL PUBLIC
INDUSTRY-SUPPORTED SCIENTIFIC AND EDUCATIONAL ACTIVITIES
For more information on the BioPharma Institute’s training programs, or to suggest a course, please complete the form located below. Alternatively, you may call toll free in the US: (888) 4-BIO-LRN, international callers can dial (201) 301-8370, or email Support@BioPharmaInstitute.com.