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Tuesday, January 22, 2019
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Marketing and Promotion of Medical Products: Basic Issues (MPM1P)

Certification Training Duration: 1.1 hours (the average time to complete the training program, including final assessments).
Credits Hours: 1
Self-paced Training: 24/7 access to course.
Enrollment Period: 3 months.
Demonstration: Try one of our FREE courses.
Certificate: View sample certificate.

THIS COURSE IS CURRENTLY NOT AVAILABLE.
Contact the BioPharma Institute for more information.

BioPharma Institute LogoTraining Program: Marketing and Promotion of Medical Products: Basic Issues
Training Provided By: BioPharma Institute
Website: https://www.biopharmainstitute.com

Availability: Immediately available upon ordering.

Description: Online training with immediate access upon enrollment. Marketing and promotional campaigns convey vital information about your company`s products to healthcare professionals and consumers, both of whom rely on that information in deciding whether to prescribe or buy your company`s products. The campaigns also create consumer safety concerns. As marketing and promotion grows, the federal government and law enforcement agencies have greatly expanded regulatory oversight–so it`s important that you understand the rules. This course can help you identify and avoid risks your company faces. It introduces the regulatory agencies involved and the enforcement tools they use. It defines improper marketing practices and explains the requirements governing the content of promotional materials. This course also discusses the major compliance risks inherent in a range of common marketing practices.
Certification Requirements: Students must view the entire program and successfully pass an online, multiple-choice final assessment with >80% passing grade within a 90 day period of time (180 days for Professional Certification Programs). Certificate is accessible in PDF format immediately after satisfying requirements.

Online Training Programs Include:

  • Immediate access to training: Instructions, user name, password and receipt of payment emailed instantly upon online enrollment
  • Optimized for learning: Courses include voice-overs, easy navigation, progress checks, and high-quality animations to increase retention of subject matter
  • Self-paced training: 24/7 access to individual courses for 90 days; and 180 days for professional certification programs
  • Flexible final assessments: Tests include multiple-choice questions and can be taken repeatedly until a passing score is achieved
  • Direct access to certificates: Documentation instantly available once course requirements have been fulfilled
  • Corporate reimbursements: Employers may pay for or reimburse employees for training. Purchase orders (POs) for both individual and group training are accepted
  • Corporate LMS solutions: All courses are SCORM compliant and can be delivered from most corporate Learning Management Systems
  • Career advancement: Professional certifications may be helpful for those seeking new careers or transitioning to different positions within their organization


The Marketing and Promotion of Medical Products: Basic Issues course is found in the following professional certification program(s):


COURSE OUTLINE:


INTRODUCTION
HOW MARKETING AND PROMOTION ARE REGULATED
1. Overview
2. Who are the regulators?
3. Which activities are covered?
4. Bottom Line
RULES TO REMEMBER
5. Overview
6. Mandatory Disclosures
7. Quality and Depth of Information
8. Procedural Requirements
9. Bottom Line
OTHER RESTRICTIONS
10. Overview
11. Off-Label Promotion
12. Superiority Claims
13. Other Compliance Issues
14. Bottom Line
QUIZ
QUIZ RESULTS
RESOURCES
15. Handbook
16. Top 10
17. FAQs
18. Policies
19. Contact

COURSE OBJECTIVES:


HOW MARKETING AND PROMOTION ARE REGULATED
Who regulates the marketing and promotion of medical products.
What forms of promotion are covered.

RULES TO REMEMBER
What mandatory disclosure means for product labeling and advertising.
That marketing and promotional materials must not be misleading and must present a fair balance of information.
What procedures are required for marketing and promoting drugs and medical devices.

OTHER RESTRICTIONS
What restrictions apply to off-label promotion.
How to provide substantial evidence in superiority claims.
How to meet additional compliance requirements.


For more information on the BioPharma Institute’s training programs, or to suggest a course, please complete the form located below. Alternatively, you may call toll free in the US: (888) 4-BIO-LRN, international callers can dial (201) 301-8370, or email Support@BioPharmaInstitute.com.

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